Dr. Prakash Singh
Dr. Prakash Singh
Saudi Electronic University, Riyadh, Saudi Arabia
Verified email at - Homepage
Cited by
Cited by
Digital entrepreneurship research: A systematic review
J Paul, I Alhassan, N Binsaif, P Singh
Journal of Business Research 156, 113507, 2023
Understanding and managing customer engagement through social customer relationship management
L Arora, P Singh, V Bhatt, B Sharma
Journal of Decision Systems 30 (2-3), 215-234, 2021
Consumer Behavior in the Service Industry: An Integrative Literature Review and Research Agenda
P Singh, L Arora, A Choudhry
Sustainability 15 (1), 250, 2022
Measuring social media impact on Impulse Buying Behavior
P Singh, BK Sharma, L Arora, V Bhatt
Cogent Business & Management 10 (3), 2262371, 2023
Factors affecting adoption and use of M-commerce services among the customers in Saudi Arabia
M Wasiq, A Johri, P Singh
Heliyon 8 (12), 2022
Standard measuring of E-learning to assess the quality level of E-learning outcomes: Saudi electronic university case study
P Singh, I Alhassan, N Binsaif, T Alhussain
Sustainability 15 (1), 844, 2023
Social media campaigns and domestic products consumption: A study on an emerging economy
S Rajput, G Dash, N Upamannyu, BK Sharma, P Singh
Cogent Business & Management 9 (1), 2143018, 2022
Analysis of E-Exam practices in higher education institutions of KSA: Learners’ perspectives
G Gokulkumari, T Al-Hussain, S Akmal, P Singh
Advances in Engineering Software 173, 103195, 2022
What Do You Need to Know? A Systematic Review and Research Agenda on Neuromarketing Discipline
P Singh, I Alhassan, L Khoshaim
Journal of Theoretical and Applied Electronic Commerce Research 18 (4), 2007 …, 2023
Beyond the basics: Exploring the impact of social media marketing enablers on business success
P Singh
Heliyon 10 (5), 2024
How Information Technology (IT) Is Shaping Consumer Behavior in the Digital Age: A Systematic Review and Future Research Directions
P Singh, L Khoshaim, B Nuwisser, I Alhassan
Sustainability 16 (4), 1556, 2024
Vocal for Local: A Saudi Arabian Consumers’ Perspective Towards Saudi-made Products and Foreign Products
MA Almatrudi, I Alhassan, P Singh
Global Business Review, 09721509231207792, 2023
Navigating the Digital Dimensions of the Metaverse: A Systematic Review and Research Agenda Exploring Implications Across Industries and Customers
P Singh
FIIB Business Review, 23197145241247704, 2024
From Enchantment to Action: How Tourists’ Experiences Drive Revisit Intention
V Bhatt, BK Sharma, P Singh, L Arora
Journal of Promotion Management, 1-28, 2024
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