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Evandro Luiz Lopes
Evandro Luiz Lopes
Professor de Marketing , ESPM Escola Superior de Propaganda e Marketing, Universidade Federal de São
Verified email at unifesp.br
Title
Cited by
Cited by
Year
Innovation capacity, international experience and export performance of SMEs in Brazil
MM Oura, SN Zilber, EL Lopes
International Business Review 25 (4), 921-932, 2016
4432016
Pesquisa quantitativa: elementos, paradigmas e definições
D da Silva, EL Lopes, SSB Junior
Revista de Gestão e Secretariado 5 (1), 01-18, 2014
2352014
Modelos integrativos do comportamento do consumidor: uma revisão teórica
EL Lopes, D Da Silva
REMark-Revista Brasileira de Marketing 10 (3), 03-23, 2011
1282011
Escalas concorrentes para a mensuraçãoda qualidade percebida: uma comparação entre a Servqual e a RSQ
EL Lopes, JMC Hernandez, JJ Nohara
Revista de administraçao de empresas 49, 401-416, 2009
982009
Modelagem de equações estruturais com Lisrel: uma visão inicial
NK Malhotra, EL Lopes, RT Veiga
Revista Brasileira de Marketing 13 (2), 28-43, 2014
762014
The influence of the attributes of “Internet of Things” products on functional and emotional experiences of purchase intention
LHC Pinochet, EL Lopes, CHF Srulzon, LM Onusic
Innovation & Management Review 15 (3), 303-320, 2018
702018
Effect of nostalgia on customer loyalty to brand post-merger/acquisition
AC Toledo, EL Lopes
BAR-Brazilian Administration Review 13, 33-55, 2016
702016
Propensity of contracting loans services from FinTech’s in Brazil
LH Contreras Pinochet, GT Diogo, EL Lopes, E Herrero, RLP Bueno
International Journal of Bank Marketing 37 (5), 1190-1214, 2019
672019
Competing scales for measuring perceived quality in the electronic retail industry: A comparison between ES-Qual and E-TailQ
EL Lopes, OB de Lamônica Freire, EH Lopes
Electronic commerce research and applications 34, 100824, 2019
602019
Structural equation modeling with Lisrel: An initial vision
NK Malhotra, E Lopes, RT Veiga
Brazilian Journal of Marketing 13 (2), 2014
542014
The effect of justice in the history of loyalty: A study in failure recovery in the retail context
EL Lopes, MA da Silva
Journal of Retailing and Consumer Services 24, 110-120, 2015
532015
The role of ethical problems related to a brand in the purchasing decision process: An analysis of the moderating effect of complexity of purchase and mediation of perceived …
EL Lopes, LZ Yunes, OB de Lamonica Freire, E Herrero, LHC Pinochet
Journal of Retailing and Consumer Services 53, 101970, 2020
452020
The brand’s effect on the evaluation of advertising endorsed by celebrities: an experimental study
L Aureliano-Silva, EL Lopes, OBDL Freire, D da Silva
Brazilian Business Review 12 (4), 57-78, 2015
442015
Increasing purchasing intention of eco-efficient products: The role of the advertising communication strategy and the branding strategy
EL Lopes, RT Veiga
Journal of Brand Management 26 (5), 550-566, 2019
412019
O novo consumidor idoso: identificação dos atributos varejistas relevantes
EL Lopes, E Garcia, V MENDES DOS SANTOS, MA Schiavo
RAE-Revista de Administração de Empresas 53 (6), 2013
332013
Avaliação de justiça e intenção de turnover em equipes de vendas: teste de um modelo teórico
EL Lopes, SLA Moretti, TB Alejandro
Revista de Administração de Empresas 51, 553-567, 2011
332011
Development of a gamification characteristics measurement scale for mobile application users
R D'arc da Silva Brito, LHC Pinochet, EL Lopes, MA de Oliveira
Revista Eletrônica de Negócios Internacionais (Internext) 13 (1), 1-16, 2018
312018
How cashback strategies yield financial benefits for retailers: The mediating role of consumers’ program loyalty
VA Vieira, R Agnihotri, MIS de Almeida, EL Lopes
Journal of Business Research 141, 200-212, 2022
282022
Valor de compra hedônico ou utilitário e sua influência no varejo: resultados de um survey no setor de construção civil
EL Lopes, JM Teixeira, SLA Moretti
Organizações & Sociedade 19, 87-108, 2012
272012
Reverse logistics of postconsumer medicines: The roles and knowledge of pharmacists in the municipality of São Paulo, Brazil
S Aquino, G Antonio Spina, MA Leitão Zajac, E Luiz Lopes
Sustainability 10 (11), 4134, 2018
232018
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