The adoption of social media marketing in South African banks ST Chikandiwa, E Contogiannis, E Jembere European business review, 2013 | 270 | 2013 |
The role of social media in the marketing communication mix: a case study of South African banks ST Chikandiwa University of Zululand, 2013 | 4 | 2013 |
Assessing Consumers’ brand loyalty after a brand crisis: A case of Listeria in KwaZulu-Natal S Mgoduka, S Heeralal, ST Jembere The Retail and Marketing Review 17 (2), 52-65, 2021 | 2 | 2021 |
The impact of social media communication on the brand loyalty of rural based university students SG Ndlovu, ST Chikandiwa, VH Mlambo Journal of African Films and Diaspora Studies 3 (1), 69, 2020 | 1 | 2020 |
Acceptance of Professional Service Robots: A Cross-Cultural Study S Jembere, P Moodley, N Kiliswa African Journal of Inter/Multidisciplinary Studies 5 (1), 1-11, 2023 | | 2023 |
Consumer Perspectives on AI and HAI and its Implications on Customer Satisfaction STJP Moodley SACAIR 2021 Proceedings of the Second Southern African Conference for …, 2022 | | 2022 |
Assessing Consumers’ brand loyalty after a brand crisis: A case of Listeria in KwaZulu-Natal STJ S.Mgoduka,S.Heeralal The Retail and Marketing Review 17 (2), pp. 52-65, 2021 | | 2021 |
The Retail and Marketing Review Retail and marketing journal S Mgoduka, S Heeralal, ST Jembere | | |