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Nitha Palakshappa
Nitha Palakshappa
Verified email at massey.ac.nz
Title
Cited by
Cited by
Year
Cause related marketing in New Zealand
I Chaney, N Dolli
International Journal of Nonprofit and Voluntary Sector Marketing 6 (2), 156-163, 2001
1262001
Collaborative business relationships: Helping firms to acquire skills and economies to prosper
N Palakshappa, M Ellen Gordon
Journal of Small Business and Enterprise Development 14 (2), 264-279, 2007
642007
Business partnerships with nonprofits: Working to solve mutual problems in New Zealand
G Eweje, N Palakshappa
Corporate Social Responsibility and Environmental Management 16 (6), 337-351, 2009
632009
Using a multi‐method qualitative approach to examine collaborative relationships
N Palakshappa, M Ellen Gordon
Qualitative Market Research: An International Journal 9 (4), 389-403, 2006
582006
Social enterprise and corporate social responsibility: Toward a deeper understanding of the links and overlaps
N Palakshappa, S Grant
International Journal of Entrepreneurial Behavior & Research 24 (3), 606-625, 2018
452018
Mobilising SDG 12: co-creating sustainability through brands
N Palakshappa, S Dodds
Marketing Intelligence & Planning 39 (2), 265-283, 2021
422021
Managing Rural Tourism businesses: financing, development and marketing issues
N Dolli, JF Pinfold
The Business of Rural Tourism: International Perspectives, 38-58, 1997
281997
Do elite sports systems mean more Olympic medals
SG Martin, KP Arin, N Palakshappa, S Chetty
Retrieved July 15, 2005
182005
Service inclusion: the role of disability identity in retail
S Dodds, N Palakshappa
Journal of Services Marketing 36 (2), 143-153, 2022
152022
Social enterprise push or corporate social responsibility pull? The mainstreaming of fair trade
S Grant, N Palakshappa
International Journal of Nonprofit and Voluntary Sector Marketing 23 (4), e1625, 2018
152018
Sustainability in retail services: a transformative service research (TSR) perspective
S Dodds, N Palakshappa, LM Stangl
Journal of Service Theory and Practice 32 (4), 521-544, 2022
132022
Cause‐related events: fulfilling the objectives of social partnerships
A Lyes, N Palakshappa, S Bulmer
International Journal of Nonprofit and Voluntary Sector Marketing 21 (4 …, 2016
132016
Corporate social responsibility in the Indian context
N Palakshappa, M Chatterji
Corporate social responsibility and sustainability: emerging trends in …, 2014
112014
Stakeholder collaboration in New Zealand: Adding value and legitimacy
G Eweje, N Palakshappa
Journal of Corporate Citizenship, 79-101, 2011
112011
Articulated dissent and immediacy: A cross-national analysis of the effects of COVID-19 lockdowns
SM Croucher, S Kelly, C Hui, KJ Rocker, J Cullinane, D Homsey, GG Ding, ...
International Journal of Conflict Management 33 (2), 181-202, 2021
102021
Co‐operation and collaboration: the case of the de‐regulated New Zealand electricity industry
J Hooks, N Palakshappa
International Journal of Public Sector Management 22 (4), 292-309, 2009
92009
Communicating corporate social responsibility using social media: implications for marketing strategists
A Lyes, N Palakshappa, S Bulmer
AMA Summer educators’ conference proceedings 23, 249-256, 2012
72012
Critical success factors for small businesses in the outdoor leisure/recreation industry in New Zealand
S Martin, N Palakshappa
Department of Commerce, Massey University at Albany, 2003
72003
Integrated strategic partnerships between business and not-for-profit organisations: A case study from New Zealand
N Palakshappa, S Bulmer, G Eweje, P Kitchen
Journal of Marketing Communications 16 (4), 255-268, 2010
62010
Cause for pause in retail service: a respond, reimagine, recover framework
N Palakshappa, S Dodds, S Bulmer
Journal of Services Marketing 36 (4), 584-596, 2022
52022
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