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Dana Lee Ellis
Dana Lee Ellis
Verified email at laurentian.ca
Title
Cited by
Cited by
Year
Framing ambush marketing as a legal issue: An Olympic perspective
D Ellis, T Scassa, B Séguin
Sport Management Review 14 (3), 297-308, 2011
692011
Institutional theory in sport: A scoping review
J Robertson, M Dowling, M Washington, B Leopkey, DL Ellis, L Smith
Journal of Sport Management 1 (aop), 1-14, 2021
362021
The pursuit of legitimacy through strategic alliances: the examination of international joint sport event bidding
J Byun, D Ellis, B Leopkey
European Sport Management Quarterly 21 (4), 544-563, 2021
282021
Olympic Ambush Marketing Networks and Knowledge Transfer: Examining Their Impact on the Institutionalization of Anti-Ambush Marketing Legislation.
DL Ellis, MM Parent, B Seguin
Journal of Sport Management 30 (5), 2016
282016
Understanding joint bids for international large-scale sport events as strategic alliances
J Byun, B Leopkey, D Ellis
Sport, Business and Management: An International Journal, 2019
262019
Ambush marketing, the Olympic and Paralympic Marks Act and Canadian national sports organisations: Awareness, perceptions and impacts.
D Ellis, MÈ Gauthier, B Séguin
Journal of Sponsorship 4 (3), 2011
212011
Sport event hosting capacity as event legacy: Canada and the hosting of FIFA events
B Leopkey, D Ellis
Sport, Business and Management: An International Journal, 2019
142019
Ambush marketing and the Olympic and Paralympic Marks Act: a national sponsor perspective
D Ellis, P Patry, B Séguin, N O'Reilly
International Journal of Sport Management and Marketing 19 (3-4), 184-207, 2019
72019
Who's Ambushing Whom? An Examination of Anti-Ambush Marketing Legislation in Canada: The Case of the 2010 Olympic and Paralympic Winter Games
B Seguin, D Ellis, T Scassa, M Parent
Proceedings of the 16th European association for sport management conference …, 2008
72008
Ambush marketing
B Séguin, D Ellis
Routledge Handbook of Sport Management, 328-340, 2013
52013
Comparison of marketing approaches in men’s and women’s football events
D Ellis, B Leopkey
The Global Football Industry, 237-268, 2018
32018
Theorizing ambush marketing in the Olympic Games
DL Ellis
University of Ottawa (Canada), 2013
32013
Examining post-merger sociocultural integration in sport
J Byun, B Leopkey, D Ellis
European Sport Management Quarterly 22 (2), 205-226, 2022
22022
Anti-ambush marketing legislation and institutionalized brand protection: Impacts and implications
D Ellis, B Séguin, MM Parent
International Journal of Sport Management 20, 247-74, 2019
22019
Understanding change in a sport’s development network: Korean ice hockey and the 2018 PyeongChang Olympic Games
KH Choi, B Leopkey, D Ellis
Sport in Society 24 (12), 2096-2119, 2021
12021
The Coca-Cola Games: Marketing Legacies of the Atlanta Olympic Games
D Ellis, B Leopkey
Journal of Olympic Studies 2 (2), 27-62, 2021
12021
Sport Brands and Consumers
D Ellis
The SAGE Handbook of Sport Management, 345, 2016
12016
Virtual Games: Olympic sponsorship and new media
D Ellis, B Séguin
19th European Association for Sport Management Conference, Madrid, Spain, 2011
12011
On-site sponsorship leveraging patterns of TOP and domestic programmes: the case of 2018 PyeongChang Winter Games
KH Choi, D Ellis, B Leopkey, J Byun, K Zinn
International Journal of Sport Management and Marketing 22 (1-2), 47-72, 2022
2022
The Matchless Six: Highlighting Canadian Women Track Athletes at the 1928 Olympic Games
D Ellis, E O'Connor
thirdspace: a journal of feminist theory and culture, 2010
2010
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Articles 1–20