Follow
Thérèse Roux
Title
Cited by
Cited by
Year
Measuring tangibility and assurance as determinants of service quality for public health care in South Africa
J De Jager, T Du Plooy
Acta Commercii 7 (1), 96-111, 2007
552007
Delivering quality service to in-and out-patients in a South African public hospital
JW De Jager, AT Du Plooy, MF Ayadi
African Journal of business management 4 (2), 133, 2010
522010
Out-of-home advertising media: theoretical and industry perspectives
AT Roux, DLR van der Waldt
Communitas: Journal for Community Communication and Information Impact 19 …, 2014
422014
Drivers of perceived service quality in selected informal grocery retail stores in Gauteng, South Africa
AT Du Plooy, JW De Jager, D Van Zyl
Southern African Business Review 16 (1), 94-121, 2012
332012
Information sources used to select a higher education institution: Evidence from South African students
J De Jager, T Du Plooy
Business Education & Administration 2 (1), 61-75, 2010
272010
Student's expectations of service quality in tertiary education: A comparison between prospective and current students
JW De Jager, AT Du Plooy
Acta Commercii 6 (1), 10-19, 2006
272006
A classification framework for out-of-home advertising media in South Africa
T Roux, DR van der Waldt, L Ehlers
Communicatio 39 (3), 383-401, 2013
262013
Toward a Model to Enhance Synergy of Out-of- Home Advertising Media Integration Strategies
DR Roux, Thérèse & Van der Waldt
Journal of Promotion Management 22 (3), 386-402, 2016
242016
Digital signage as an opportunity to enhance the mall environment: a moderated mediation model
T Roux, S Mahlangu, T Manetje
International Journal of Retail & Distribution Management 48 (10), 1099-1119, 2020
222020
The effectiveness of car advertising media: Perceptions of generation-Y consumers
T Roux
Mediterranean journal of social sciences 5 (20), 1877-1887, 2014
202014
Are public hospitals responding to tangible and reliable service-related needs of patients in the new South Africa?
J de Jager, T du Plooy, KH Tangen
Journal of Management Policy and Practice 12 (2), 103-133, 2011
192011
Industry perspectives on digital out-of-home advertising in South Africa
T Roux
Communicare: Journal for Communication Sciences in Southern Africa 37 (1), 17-37, 2018
152018
Practitioners’ view of the role of OOH advertising media in IMC campaigns
AT Roux
Management: Journal of Contemporary Management Issues 21 (2), 181-205, 2016
152016
Toxic leadership: A slow poison killing women leaders in higher education in South Africa?
THH Herbst, T Roux
Higher Education Policy 36 (1), 164-189, 2023
82023
Joy to the (shopper) world: An SOR view of digital place-based media in upmarket shopping malls
AT Roux, T Maree
Journal of Promotion Management 27 (7), 1031-1060, 2021
82021
A framework for the planning and integration of out-of-home advertising media in South Africa
AT Du Plooy
University of Pretoria, 2012
82012
Does the guerrilla win, if he does not lose? Advertising media practitioners' views on guerrilla marketing challenges and potential negative consequences
T Roux
Journal of Public Affairs 20 (2), e2007, 2020
72020
Towards a conceptual framework for contemporary digital out-of-home advertising media
ZS Mposi, T Roux
Journal of Global Business and Technology 16 (2), 18-30, 2020
62020
Users’ experience of digital wayfinding screens: A uses and gratification perspective from South Africa
T Roux
Advances in Human-Computer Interaction 2020, 2020
62020
Drifting between counting atoms and telling stories: Quantitative and qualitative ambient OOH media planning guidelines for emerging economies
T Roux
Journal of Global Marketing 32 (1), 49-63, 2019
62019
The system can't perform the operation now. Try again later.
Articles 1–20