| The Conception of Consumer Perceived Risk towards Online Purchases of Apparel and an Idiosyncratic Scrutiny of Perceived Social Risk: A Review of Literature ET Maziriri, T Chuchu International Review of Management and Marketing 7 (3), 257-365, 2017 | 19 | 2017 |
| An examination of the determinants of the adoption of mobile applications as learning tools for higher education students T Chuchu, TT Ndoro International Journal of Interactive Mobile Technologies 13 (3), 53-67, 2019 | 13 | 2019 |
| Celebrity Endorsement Advertising: Brand Awareness, Brand Recall, Brand Loyalty as Antecedence of South African Young Consumers’ Purchase Behaviour T Ndlela, T Chuchu Journal of Economics and Behavioral Studies 8 (2), 79-90, 2016 | 11 | 2016 |
| To vote or not to vote: Marketing factors influencing the voting intention of university students in Johannesburg A Morar, M Venter, T Chuchu Journal of Economics and Behavioral Studies 7 (6), 81-93, 2015 | 10 | 2015 |
| The influence of store environment on brand attitude, brand experience and purchase intention MV de Villiers, R Chinomona, T Chuchu South African Journal of Business Management 49 (1), 1-8, 2018 | 9 | 2018 |
| An empirical investigation into the effectiveness of consumer generated content on the purchase intention of sports apparel brands K Pattison, M Venter, T Chuchu Journal of Contemporary management 13 (1), 27-54, 2016 | 8 | 2016 |
| The impact of servicescape and traveller perceived value on affective destination image: an airport retail services case T Chuchu, N Chiliya, R Chinomona The Retail and Marketing Review 14 (1), 45-57, 2018 | 5 | 2018 |
| An empirical investigation into the relationship between sustainability and supply chain compliance within the South African Public and the private sector F Mashele, T Chuchu Journal of Business and Retail Management Research 12 (2), 121-132, 2018 | 5 | 2018 |
| The Predictors of Business Performance in the Investment Management Industry B Mgxaji, R Chinomona, T Chuchu Journal of Global Business and Technology 12 (2), 56-69, 2017 | 5 | 2017 |
| An investigation into the factors influencing the purchase intentions of Smart Wearable Technology by students EK Nkonko, N Chiliya, T Chuchu, TTR Ndoro International Journal of Interactive Mobile Technologies 13 (5), 15-29, 2019 | 4 | 2019 |
| The effect of advertising on brand attitudes and perceived brand value: the case of South African township youth luxury brand choices K Nkomo, L Mototo, T Chuchu African Journal of Hospitality, Tourism and Leisure 6 (1), 1-14, 2017 | 3 | 2017 |
| Management's Commitment, Education and Ethics on Organisational Entrepreneurship: The Case of South African Non-Profit Organisations R Pamacheche, R Chinomona, T Chuchu Journal of Economics and Behavioral Studies 8 (4 (J)), 133-143, 2016 | 3 | 2016 |
| The Impact of Inclusive Education on Learners with Disabilities in High Schools of Harare, Zimbabwe T Chuchu, V Chuchu Journal of Social and Development Sciences 7 (2), 88-96, 2016 | 3 | 2016 |
| An Application of the Marketing Mix and Online Marketing as a Business Strategy for SMME Cafés in South Africa M Gujral, M Rauzela, T Chuchu Journal of Economics and Behavioral Studies 8 (3), 14-25, 2016 | 3 | 2016 |
| The influence of store environment on brand trust, brand satisfaction and brand loyalty among the black middle class M Venter, R Chinomona, T Chuchu The Retail and Marketing Review 12 (2), 46-58, 2016 | 3 | 2016 |
| Determining the feasibility of adopting technological innovation to enhance service delivery in selected johannesburg health institutions L Uta, N Chiliya, T Chuchu Mediterranean Journal of Social Sciences 5 (25), 148, 2014 | 3 | 2014 |
| Religious Tourism: An Analysis of Antecedents of the Intention to Participate in Religious Festivals K Govender, N Chiliya, T Chuchu, ET Maziriri, T Ndoro Enlightened Tourism: A Path Making Journal 10 (1), 111-135, 2020 | 2* | 2020 |
| An Application of Internal Marketing for Sustainable Competitive Advantage in Johannesburg Construction Firms WA Gwinji, N Chiliya, T Chuchu, T Ndoro African Journal of Business and Economic Research 15 (1), 183 – 200, 2020 | 2 | 2020 |
| Data on the relationship between traveller perceived value and traveller intention to revisit a destination T Chuchu Data in brief 26, 104435, 2019 | 2 | 2019 |
| The impact of mobile banking on the adoption of banking products and services in South Africa, using the technology acceptance model M Koenaite, M Venter de Villiers, T Chuchu Journal of Business and Retail Management Research 13 (3), 93-103, 2019 | 2 | 2019 |
Eugine Tafadzwa Maziriri Ph.D.Senior Lecturer, University of the Free StateVerified email at ufs.ac.za
