| Alternative modes of measuring store image: An empirical assessment of structured versus unstructured measures J Chowdhury, J Reardon, R Srivastava Journal of marketing Theory and Practice 6 (2), 72-86, 1998 | 379 | 1998 |
| Evolving paradigm for environmental sensitivity in marketing programs: a synthesis of theory and practice A Menon, A Menon, J Chowdhury, J Jankovich Journal of Marketing theory and practice 7 (2), 1-15, 1999 | 297 | 1999 |
| The motivational impact of sales quotas on effort J Chowdhury Journal of Marketing Research 30 (1), 28-41, 1993 | 233 | 1993 |
| Antecedents and outcomes of new product development speed: An interdisciplinary conceptual framework A Menon, J Chowdhury, BA Lukas Industrial Marketing Management 31 (4), 317-328, 2002 | 210 | 2002 |
| Predispositions toward green issues: The potential efficacy of advertising appeals MR Stafford, TF Stafford, J Chowdhury Journal of Current Issues & Research in Advertising 18 (1), 67-79, 1996 | 103 | 1996 |
| A framework for the examination of relational ethics: An interactionist perspective LE Pelton, J Chowdhury, SJ Vitell Journal of Business Ethics 19, 241-253, 1999 | 45 | 1999 |
| Logistics outsourcing in the United Arab Emirates: evidence and managerial implications MS Sohail, SA Anwar, J Chowdhury, NR Farhat Journal of Marketing Channels 13 (1), 21-36, 2005 | 17 | 2005 |
| The progressive impact of psychological climate: A prognosis of health care providers’ subjective powerlessness in reform legislation D Strutton, J Chowdhury, LE Pelton Health Marketing Quarterly 14 (4), 3-26, 1997 | 13 | 1997 |
| Multidimensional components of quality and strategic business unit performance: A PIMS test J Chowdhury, A Menon Journal of Managerial Issues, 449-465, 1995 | 13 | 1995 |
| An advertising test of the work ethic in the UK and the US R Tansey, MR Hyman, GM Zinkhan, J Chowdhury Journal of International Consumer Marketing 9 (3), 57-77, 1997 | 6 | 1997 |
| DIMENSIONS OF QUALITY: CONSIDERATIONS IN THE CONTEXT OF CONSUMER GOODS. A Menon, J Chowdhury Journal of Marketing Management (10711988) 5 (1), 1995 | 6 | 1995 |
| The impact of externally set goals on motivation and performance in the sales force J Chowdhury University of Florida, 1990 | 6 | 1990 |
| AN ECLECTIC PARADIGM OF SALESPERSON COMPENSATION: TOWARD A COMPREHENSIVE FRAMEWORK OF THE DETERMINANTS OF SALES COMPENSATION MODES. J Chowdhury, VJ Massad Journal of Marketing Management (10711988) 7 (1), 1997 | 2 | 1997 |
| Consumer protection issues and non-government Organizations (NGOs) in a Developing Market A Paswan, J Chowdhury Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference …, 2014 | 1 | 2014 |
| Personalization, interaction, privacy, and pressure: Relationship factors in electronic transaction J Chowdhury, A Paswan, L Pelton American Marketing Association. Conference Proceedings 11, 311, 2000 | | 2000 |
| Consumer Protection Issues and Non-Government Organizations in a Developing Market A Paswan, J Chowdhury DEVELOPMENTS IN MARKETING SCIENCE 23, 171-176, 2000 | | 2000 |
| An Advertising Test of the Work Ethic R Tansey, MR Hyman, GM Zinkhan, J Chowdhury Journal of International Consumer Marketing 9, 3, 1997 | | 1997 |
| Multidimensional components of quality and strategic business unit performance: A PIMS test J Chowdhury, A Menon QUALITY CONTROL AND APPLIED STATISTICS 42, 161-162, 1997 | | 1997 |
| A BROADER FRAMEWORK FOR UNDERSTANDING SALARY VERSUS COMMISSION: SOMETHING BORROWED FROM INTERNATIONAL MARKETERS VJ Massad, J Chowdhury Marketing Theory and Applications 7, 196, 1990 | | 1990 |
| THE EFFECT OF ORGANIZATIONAL FACTORS GERMANE TO MARKETING ON NEW PRODUCT DEVELOPMENT SPEED A Menon, BA Lukas, J Chowdhury | | |
Ajay MenonColorado State UniversityVerified email at colostate.edu
