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Dr. Deepa Sethi
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Does digital footprint act as a digital asset?–Enhancing brand experience through remarketing
V Arya, D Sethi, J Paul
International Journal of Information Management 49, 142-156, 2019
1932019
Interpersonal communication: Lifeblood of an organization.
D Sethi, M Seth
IUP Journal of Soft Skills 3, 2009
1162009
Like it or not! Brand communication on social networking sites triggers consumer‐based brand equity
V Arya, J Paul, D Sethi
International Journal of Consumer Studies 46 (4), 1381-1398, 2022
1082022
Are emojis fascinating brand value more than textual language? Mediating role of brand communication to SNS and brand attachment: An insight from India
V Arya, D Sethi, H Verma
Corporate Communications: An International Journal, 2018
892018
Brand authenticity and brand attachment: How online communities built on social networking vehicles moderate the consumers’ brand attachment
V Arya, H Verma, D Sethi, R Agarwal
IIM Kozhikode Society & Management Review 8 (2), 87-103, 2019
882019
Factors affecting hotel managers’ intentions to adopt robotic technologies: A global study
A Pizam, AB Ozturk, A Balderas-Cejudo, D Buhalis, G Fuchs, T Hara, ...
International Journal of Hospitality Management 102, 103139, 2022
792022
Human Resource Outsourcing: Analysis Based On
M Seth, D Sethi
International Journal of Innovation, Management and Technology 2 (2), 2011
662011
Understanding talent management for sports organizations-Evidence from an emerging country
Y Hassan, J Pandey, B Varkkey, D Sethi, H Scullion
The International Journal of Human Resource Management, 1-34, 2021
402021
Ties that bind tourists: embedding destination motivators to destination attachment: a study in the context of Kumbh Fair, India
V Arya, S Sharma, D Sethi, H Verma, A Shiva
Asia Pacific Journal of Tourism Research 23 (12), 1160-1172, 2018
352018
Effect of Technostress on Academic Productivity: E-Engagement Through Persuasive Communication
D Sethi, V Pereira, V Arya
Journal of Global Information Management (JGIM) 30 (5), 1-19, 2021
262021
Hotel customers’ behavioral intentions toward service robots: the role of utilitarian and hedonic values
AB Ozturk, A Pizam, A Hacikara, Q An, S Chaulagain, A Balderas-Cejudo, ...
Journal of Hospitality and Tourism Technology 14 (5), 780-801, 2023
232023
The role of social entrepreneurial leadership and benchmarking in women empowerment
AR Dixit, N Malik, M Seth, D Sethi
Benchmarking: an international journal 30 (1), 180-195, 2023
192023
Mitigating cyber sexual harassment: An Insight from India
D Sethi, S Ghatak
Asian Themes in Social Sciences Research 1 (2), 34-43, 2018
182018
Is ethical leadership accentuated by perceived justice?: Communicating its relationship with organizational citizenship behavior and turnover intention
M Seth, D Sethi, LK Yadav, N Malik
Corporate Communications: An International Journal, 2022
162022
The impact of leader-member exchange, perceived organizational support, and readiness for change on job crafting behaviours in HRM in an emerging market
D Sethi, V Pereira, T Chakraborty, V Arya
The International Journal of Human Resource Management, 1-30, 2023
122023
Self-facilitation framework for developing soft skills–FSIAR
D Sethi
Development and Learning in Organizations: An International Journal 32 (6), 5-7, 2018
92018
Executive perceptions of top ten soft skills at work: Developing these through SAIF
D Sethi
Indian Institute of Management Kozhikode, 2014
82014
A pandemic impact study on working women professionals: role of effective communication
SN Tripathi, D Sethi, N Malik, A Mendiratta, M Shukla
Corporate Communications: An International Journal, 2023
72023
Interrelationship between strategic factors, technology and organizational learning: a systematic literature review
K Sharan, D Dhayanithy, D Sethi
Journal of Knowledge Management, 2023
72023
Can Organizational Grapevine be Beneficial? An Exploratory Study in Indian Context
D Sethi, M Seth
Indian Institute of Management Kozhikode, 2016
72016
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